A major decision is whether to be completely inclusive and follow back everyone who follows you – which increases the noise and means you don’t get as much out of it – or just to follow people you’re interested in. The trend to “auto follow” certainly received a backlash when users started feeling like their followers weren’t actually listening, and it doesn’t fit with the original intent of Twitter. A company may feel like they’re being more inclusive when they follow back all their followers, but then it’s much more difficult to see important tweets. And if a company is trying to pare down the noise, do you decide to use an application like Tweetdeck, or to simply unfollow and deal with the consequences? It’s interesting ground to navigate.

I like your approach to it.

Angel thanks for stopping by-we haven’t really connected yet, but I know you’re a friend of Knox so that automatically makes you follow worthy.

Shane-I should just ignore the fact there are a lot of people following me-still don’t think many of them are even paying attention. Twitter is just a starting point to get to know people though – you and I have emailed-chatted on REW-Twitter it’s the combination. I know at the end of the day if I really needed something from you, Mike or any of my “friends” I could count on you and the same holds true for me. Yeah, probably pretty hard to expect that with everyone I’m following – but still want there to be something of value. I’m not expecting Lance Armstrong to follow me back but I enjoy reading his updates. There is a huge volume of great info posted and also an amazing amount of good conversation that does take place in 140 characters or less.